blogging & business Archives - Lindsay Silberman

How to Add Falling Snow to a Photo on Instagram

Lindsay Silberman — Wed, 02 Nov 2022 05:27:00 +0000

Winter can be complicated for us influencers. The layers of clothing, looming risk of frostbite, and completely dried up winter skin make it difficult to shoot great content outside. And while I’ve finally found myself some winter boots that don’t suck, they’re definitively less cute covered in black, sludge-y snow. After seeing so many cool wintery animations on Instagram, I just HAD to figure out how to add snow to a photo for myself—but since I’m not the savviest when it comes to Photoshop, I searched for an app that could create the effect for me…and I’m sharing my find with you guys. Now that I know how to do it, I can tell that you that it’s the easiest thing ever. I mean, check out my results. I’m so glad I wasted hours of […]

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Your Most Common Career Questions, Answered

Kara Thompson — Sun, 01 May 2022 19:49:25 +0000

Every month, I ask the #SilbSquad what questions they have on a specific topic. For March, we’re talking all about careers and I’m answering the most popular questions you had below! Q. If they make an offer, how do I negotiate without seeming ungrateful?A. Repeat after me: NEGOTIATING IS NORMAL. Employers expect you to negotiate. Most of the time, the offer they’re giving you is lower than what they can actually pay… because they’ve built in room to accommodate for negotiation. I would argue that if you accepted the first offer, they’d probably be wondering why you didn’t ask for more. It shows that you’re assertive, confident, and that you know what you want & deserve. (Men seem to be MUCH better at this than women – they literally don’t think twice about it. Meanwhile, we as women […]

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How I Write a Blog Post: My 10 Step Process

Lindsay Silberman — Mon, 28 Jun 2021 18:16:09 +0000

It’s crazy to think that in a few months, I’ll be coming up on the three year anniversary of my blog. As many of you already know, I had a whollllee other life before I decide to pursue blogging full-time. I worked as a magazine editor and freelance journalist for about a decade, so my writing was always for other outlets—and always crafted with their audiences in mind. Going off on my own to start this blog gave me the freedom to write whatever I wanted, whenever I wanted, and in a tone that felt like me. Being able to do that has been more fulfilling than I could have ever imagined when I was terrified to leave my job back in October 2018. That being said… it’s by no means easy! Running a blog […]

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On Self-Doubt and Overcoming Imposter Syndrome: The Story Behind Hotel Lobby Candle

Lindsay Silberman — Fri, 23 Oct 2020 18:58:09 +0000

Exactly two years ago (this month), I walked out of a sprawling 57th street office building and said goodbye to the corporate world. I was scared shitless. I had no idea whether or not I’d be able to make enough money on my own to survive in NYC. I had no idea if brands would want to work with me. I had no idea if my followers, who always knew me as a fancy magazine editor, would judge me for leaving a job that “a million girls would kill for” to become just another influencer. But despite all of my fears and insecurities, I knew deep down that I was ready for the next thing. I was ready to throw myself into my blog, create incredible content for brands I’d always loved, and spend more […]

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The Truth About the Nordstrom Anniversary Sale

Lindsay Silberman — Sun, 09 Aug 2020 00:03:25 +0000

How sick are we of talking about this? I know, I know. As always, I’m going to serve it to you straight, because “Influencer Transparency” is my thing. The truth is, for a lot of bloggers, the Nordstrom Anniversary Sale generates an INSANE amount of affiliate revenue—like, I wouldn’t be surprised if big fashion bloggers make a quarter of their entire annual income over the course of two weeks. (Affiliate revenue is the commission on the sales influencers make when you click our link and buy something.) As you know, I’m fairly new to the “influencing” world. I was still working at Town & Country at this time last year—so I honestly have no clue what the exact earning potential is from posting about the sale. But based on the way bloggers are acting, I’d […]

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How I Edit My Photos for Instagram

Lindsay Silberman — Wed, 22 Jul 2020 17:21:47 +0000

When I started thinking about leaving my job to become a full-time content creator back in 2018, I knew that if I wanted to be taken seriously, I needed to level up my photo editing. It has been a gradual learning process for me ever since then—lots of trial and error, lots of bad (and I mean really bad) photos, and hours upon hours of studying editing techniques from talented photographers and creators via YouTube tutorials (and TikTok!) Now that we’ve been stuck inside for nearly 5 months, I’ve had a LOT of time to “hone my craft” even further, and I feel like I’ve definitely found my groove in terms of editing photos and creating a more cohesive Instagram feed + overall brand. So, if there’s one positive that has come out of being quarantined, it’s […]

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My First CES: A Glimpse into the Future with Dell

Lindsay Silberman — Tue, 14 Jan 2020 00:16:07 +0000

If you’ve been watching my Instagram stories over the past few days, you were able to get a glimpse into my first-ever CES. For the uninitiated, CES (Consumer Electronics Show) is an annual conference in Las Vegas that brings together the world’s biggest tech companies for a week of awesome product launches, inspiring panels, crazy demos, and—because it’s Vegas—lots and lots of parties. As someone who has always been fascinated by the tech world, going to CES was a pretty surreal experience for me. One of my first jobs out of college was at a business magazine, where I worked as a reporter covering small business, entrepreneurship, tech, and start-ups. Every year my colleagues would decamp to Vegas for CES—but since I was the low (wo)man on the totem pole, I never had the opportunity […]

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12 Things I’ve Learned About Life as an Entrepreneur

Lindsay Silberman — Wed, 02 Oct 2019 15:55:36 +0000

On October 2, 2018, I took a huge leap of faith and left my dream job to start the journey of building my own brand. I said goodbye to the cushiness of corporate life (and the benefits, salary, vacation days, colleagues etc. that came with it) not knowing what, exactly, I was getting myself into. The decision was scary as all hell, but it was something that I knew I would forever regret not doing. In the time since, I’ve learned that when people say “with great risk comes great reward”—they aren’t completely full of shit. Still, the journey hasn’t been easy. Like many entrepreneurs, I’ve been plagued by self-doubt, imposter syndrome, second-guessing, indecisiveness—but I’ve also realized that I’m capable of way more than I could have ever imagined. So it seemed only fitting that […]

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How Bloggers Get Free Products: Influencer Secrets, Part 2

Lindsay Silberman — Tue, 10 Sep 2019 19:15:05 +0000

If it seems like the people you follow on Instagram are constantly being inundated by PR packages, mailers, and free products—that’s because we are. So you might be wondering: where do you store it all? How do companies find influencers to send things to? And do influencers actually use all of the stuff they get for free? I’ll be answering all of these questions (and more) below. As many of you know, I’m very committed to the idea of influencer transparency—because the truth is, before I left my job in magazines to do this full-time, I had all the same questions that you do. I was obsessed with understanding how this whole world worked, and I didn’t understand why there seemed to be so much mystery surrounding it. I vowed that if I ever made […]

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